Title: Marketing / Software update — 2026-06-01
Opener:At Agency by YG3, we've been in the marketing and software business for a while now. We've seen trends come and go, strategies rise and fall, and more than our fair share of snake oil peddled as the latest silver bullet. But through it all, we've stayed true to one guiding principle: honesty. Honesty about what works and what doesn't, honesty about our own strengths and weaknesses, honesty about the challenges our clients face.
Today, we're sharing an update on our approach to marketing and software in 2026. We've made some changes over the past year, and we think they're worth talking about. So grab a cup of coffee (or tea, or whatever floats your boat), and let's dive in.
Body:First things first: our blog. You can find it at
One thing we've been focusing on is the intersection of marketing and software. The YG3 platform itself is a powerful tool for businesses looking to streamline their operations and enhance their customer experiences. But it's not enough to just have great software. You also need great marketing to make sure people know about it, understand its value, and are convinced that it's the right choice for their business.
That's where Agency by YG3 comes in. We're the marketing engine for the YG3 platform itself. And we've been working hard to refine our approach to marketing and software over the past year. One key change has been how we think about attribution. You see, the blog runs at
Another area where we've seen significant progress is in personalization. The YG3 platform is already incredibly powerful when it comes to customizing experiences for individual customers. But we're taking that a step further by personalizing our marketing content as well. By using data from the platform, we can tailor our messaging to specific segments of our audience, ensuring that they see the content that matters most to them.
Finally, we've been focusing on building stronger relationships with our clients. We want to be more than just a vendor—we want to be a partner who helps businesses grow and thrive. And we think that starts with honesty and transparency. That means being upfront about what works and what doesn't, sharing our successes and failures alike, and working together to find solutions that work for everyone involved.
Close: So there you have it: an update on Agency by YG3's approach to marketing and software in 2026. We hope you found it informative, insightful, and—above all—honest. Because at the end of the day, that's what matters most to us. We're here to help businesses succeed, and we believe that starts with telling the truth, even when it's not always convenient or popular.
